Vacations are already far behind us in the western hemisphere and we are picking up with posting on our blog. In this first blogpost after the summer break we put the focus on how thinking visually can help tackle business challenges.

Statistical surveys have shown that design and visualization have a verifiable impact on business performance. Visual articulation is important when solving a problem that involves strategic goals and initiatives. At its core, it helps bridge the problem or opportunity with the solution. That is why helping decision makers to think and express themselves visually gives organizations a competitive edge in the marketplace.

Vizthink Conference (October 12-14, 2008, Berlin, Germany)

Dave Gray, CEO of XPLANE, the leading visual thinking company, talks about how visual thinking can help private bankers achieve a competitive advantage in the following podcast/video of the VizThink conference:

VizThink operates conferences in North America and Europe focusing on visual thinking. Their success underlines the rising awareness of visual thinking in business (starting with “reforming” those bullet sprinkled PowerPoint presentations…).

Geneva XPLANE Workshop (October 1st, 2008)

Within this context we are also happy to announce a workshop on the topic of visual thinking for business people in Geneva on October 1st. (flyer). It is organized by XPLANE and Arvetica will participate in the event as guest speakers. Stefano Mastrogiacomo, founder and partner at Arvetica will speak about “Designing and Implementing Strategy Visually with Strategy Maps”.

The event promises to be a great and practical introduction to visual thinking. The goals are the following:

• Understand the meaning and value of visual thinking
• Use a creative and innovative method to solve business challenges
• Use visual tools to help you generate, evaluate and organize ideas
• Learn how to use them to contextualize, prioritize and harness change
• Extend these new techniques and methodology to your team

If you are interested you can register for the workshop here.

London XPLANE Workshop (October 30th, 2008)

There will be another event on visual thinking by XPLANE in London on September 30th. Arvetica partner Alexander Osterwalder will participate as a guest speaker and talk specifically about business model innovation. More information here.

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